Pythagoros
Greek street food
Restaurant opening in 3 weeks. The threat of quarantine. Construction.
with such a request, Pythagoros turned to starik. And according to all the rules ot sate management, it would be worth shaking hands with the guys
and wishing them good luck
But we decided to meet with the team anyway.
And either homemade halloumi cheese which the guys treated us with, or their incredible love for their business, but leaving the meeting
we felt like we have always been in the project. They have their own cheese dairy. And this says a lot about the ideological nature and depth
of the project.
with such a request, Pythagoros turned to starik. And according to all the rules ot sate management, it would be worth shaking hands with the guys
and wishing them good luck
But we decided to meet with the team anyway.
And either homemade halloumi cheese which the guys treated us with, or their incredible love for their business, but leaving the meeting
we felt like we have always been in the project. They have their own cheese dairy. And this says a lot about the ideological nature and depth
of the project.
Our tasks were:
• to form a design concept very quickly (the construction was in full swing, "Nikolsky" was supposed to open from day to day, there was simply no time)
• to offer the most convenient corporate identity, which can be easily decomposed into media (considering that there were a lot of media, and they had to be printed quickly, efficiently and inexpensively
• create mock-ups of unusual branded products(our favorite is packaging for gyros)
• convey in communication what Greek food is all about (hallumi, dzatziki, souvlaki and others)
Logo
Broken font is a feature of the Greek style. For the first large project with Greek cuisine in Kharkiv, it was very important to immediately show what it's about externally. This angular feature was later transferred from the corporate identity to the interior. The floor and walls of the place are lined with broken tiles, which
is very similar to the shape of the logo.
is very similar to the shape of the logo.
